Founder and MD of the Hawksmoor Construction Group: prime residential construction, property investment and coaching. Everything I teach, I’m still doing.
Meet the directorPaul FitzgeraldMCIOB · London Irish, born, raised and built
Construction earns itProperty keeps itThe Academy teaches it
The record
Before the story, the record.
Five companies inside the Hawksmoor Construction Group, a group turning over £10m+, and a working life that started on site at sixteen. The evidence first. The story after it.
Only now they’re systems, processes and AI. From sixteen to now, drawn end to end.
01Age 16
The tools
Started here. A carpenter with one bag of tools and everything to learn.
02Thirteen years
Someone else’s name
Learning it properly, on someone else’s site. The board out front carried someone else’s name. The private jobs came in my own time.
03Up to 28
£20m projects
Running £20,000,000 projects. The kind of house most people only see from the pavement. Running them, not owning them.
04At 28
Hawksmoor
Came off site and founded Hawksmoor on one belief: a construction company should build exceptional homes and exceptional people. From here the ground was mine.
05Today
The group
Five companies, one trade. Hawksmoor earns it. Evergreen keeps it. The Academy teaches it.
06Next
What’s next
A premium workwear brand. And business AI management systems, already running inside the group.
Still on site
“I’m a big believer in: you can never make a second first impression.”
PF-02Photo to come · Lauren Landscape · natural light
On site, walking the job
Paul walking a live site with a drawing or tablet in hand, natural light, hi-vis/PPE as the site requires. Wide, environmental, people working in soft focus.
PF-03Photo to come · Lauren Vertical · natural light
Hands and tools
Close detail of Paul's hands on carpentry work: a chisel, a square, a pencil on timber. If he still has his first tools, those.
PF-04Photo to come · Lauren Landscape · natural light
With the team
Paul reviewing a drawing with a site manager or trades on site. Real conversation, not posed handshakes.
PF-05Photo to come · Lauren Vertical · natural light
Reading the drawings
Top-down or close: architectural drawings, tape measure, pencil, Paul's hand pointing at a detail.
Why the coaching exists
If it doesn’t work on our own sites, it doesn’t get taught.
Somewhere along the way, trades and builders became a target market for coaching gurus: people who’ve never priced a job, chased a retention, or carried a payroll through a wet January.
I built The Build & Scale Academy as the opposite of that. Everything in it is implemented in the group first. If it doesn’t work on our own sites and our own balance sheet, it doesn’t make the curriculum.
Assets we build and then keep. Run with my wife Frankie, named for our children, who all have nature names, and because a good asset should be green all year round.
Coaching for trades, builders and contractors, run to exactly the same standard as the sites. If it doesn’t work on our own sites, it doesn’t get taught.
Prime residential construction in London by Hawksmoor: whole-house builds, structural work, and the details that decide whether a room reads properly. Real projects, real photographs.
Drag across the drawingsSlide across the drawings
Hawksmoor Construction · Hackney
Hawksmoor Construction · Blackheath
Recent Hawksmoor projects
The Savoy, Clapham, Brixton, Hampstead, Notting Hill, Hackney, Blackheath.
The SavoyClaphamHampsteadBrixtonThe SavoyClaphamClaphamNotting HillCleveland GardensThe SavoyClaphamBrixtonBlackheathClaphamHackneyThe SavoyClaphamBrixtonNotting HillClaphamBlackheathHackneyBlackheathNotting Hill
“Cash flow in construction is certainly the hardest thing to manage.”
“I’m a big believer in: you can never make a second first impression.”
“Good talent in the construction industry is probably the hardest thing to find.”
“Mistakes happen in every single business, regardless of whether it’s construction or not. But what matters is how you put them right.”
“Every elite business owner or world class sports star is coached on a daily basis, so why should it be any different for those running construction companies?”
The companies
Where to go from here.
Coaching · for trades, builders & contractors
You built the trade. Let’s scale the business.
A twelve-month programme for owners turning over up to £10m+ who want a business that works as hard as they do. Start with a free tool, or go straight in.
Five reasons people land on this page. Pick the one that sounds like you and I’ll point you to the right part of the group.
Hawksmoor Construction
Prime residential construction in London. Hawksmoor is the flagship and the engine of the group: live sites, real teams, real clients, and the standard everything else here is measured against.
What happens next. Have a look at the company site. If the project is real, send me a line about it and we’ll talk it through properly.
A twelve-month programme for trades, builders and contractors who are brilliant on the tools but stuck running the business. Part of the Hawksmoor Construction Group, which is the whole point.
What happens next. Visit the Academy, or start with a free tool: the sixty-second quiz, the scorecard, or your real hourly rate.
